The Qatar National Vision (QNV) logo is based on a modular design. The central element of the logo takes the form of an eye, reflecting vision. The cultural pattern of its iris reflects traditional Qatari culture.
The modular design looks structured, yet at the same time its dynamic dimensions have been created through the use of a diagonal line. The diagonal is important because the text reads upwards, which looks towards the future. The QNV seeks to achieve development progress, yet at the same time it aims to preserve national culture.
The Logo was designed by Virginia Commonwealth University in Qatar - Center for Research in Design.